United States Beverage Named New U.S. Importer for Czechvar Beer


   Stamford, CT – July 11, 2012 – United States Beverage Named New U.S. Importer for Czechvar Beer

Starting this July, United States Beverage will be responsible for the sales and marketing of Czechvar in the U.S.  Czechvar, a pilsner from Èeské Budìjovice, Czech Republic, which launched in 2007 and was previously imported by Anheuser-Busch International, has established itself as one of the top Czech beers sold here in the U.S.

 

 

“We’ve decided to partner with United States Beverage based on their track record with super-premium imports,” said Vlasta Kociánová, Area Sales Manager for Czechvar.  “United States Beverage has managed to achieve significant growth with their brands in a highly competitive category.”  Justin Fisch, Marketing Director at United States Beverage is also very excited about the partnership.  “Czechvar is a beer that has a long standing history and ties perfectly into our portfolio of leading brands representing quality and heritage”.

 

Czech var, a super-premium pilsner, is made with natural ingredients consisting of the brewery’s own cultivated yeast culture, pure virgin spring water which has waited almost 10,000 years to be freed from 300-meter deep wells, and female cones of top quality Saaz hops, giving it its unmistakable, highly valued, gentle hop character.  Czechvar has a thick head, distinct golden color, and full aroma.

Czechvar is brewed in Èeské Budìjovice at the B.B.N.P., Budejovicky Budvar  brewery.  It will be distributed nationally in the U.S. and is sold in 11.2oz. 6 pack bottles and on draught.  Average price to consumer is $9.99-$10.99 per 6-pack.

 

About B.B.N.P. Brewery  

Excellent beer has been brewed in the Czech Republic since time immemorial; the town of Èeské Budìjovice itself has seen beer brewing for more than 700 years. This long and famous tradition has been followed by B.B.N.C. brewery (established in 1895 under the name of “Czech Joint-Stock Brewery), particularly with its pale lager brewed using traditional procedures, spring artesian water, best Moravian malt and natural whole Saaz hops. The pale lager from B.B.N.C. brewery ranks amongst best known Czech products worldwide, being exported to almost 60 countries of all continents and accounting to more than 20% on the total beer export from the Czech Republic. This original imported Czech lager has been imported to the USA under the brand of Czechvar. The name Czechvar originated by combining two words: “Czech” and “pivovar” (“brewery” in English). Czechvar has thus been symbolically providing customers with the best from the product range of Czech breweries. www.czechvar.com.

About United States Beverage

United States Beverage (USB) is a premium imported /craft beer sales and marketing company located in Stamford, Connecticut. USB provides a national distribution network for a portfolio of premium brands including: Murphy’s Stout and Red Ale from Ireland, Tiger Beer from Singapore, The Grupo Damm portfolio of brands from Spain: Estrella Damm Lager, INEDIT, and Daura; Czechvar from the Czech Republic, Tona Cerveza from Nicaragua; Kalik from the Bahamas; Les Brasseurs de Gayant from France and Spanish Peaks Brewing Co.’s Black Dog Ale portfolio of craft styles. www.unitedstatesbeverage.com.

 

 

 

 

 



Back to News